Bill's Wheels Skateshop, Santa Cruz CA

Stopped in on a recent visit to Santa Cruz. I don’t know much about skateboards, so I really appreciated how welcoming and helpful the guys there were. I also enjoyed hearing the story about the owner and the history of the shop.

This is easily my favorite skate shop I have ever had the pleasure of doing business with. Shane and Bill are rockstars.

Shop there everytime I visit SC.

A must stop (and shop) for beginning skaters to advanced skaters (and even total posers, too)

Get suited up for the comcrete with Bill's huge selection of apparel, skate shoes, skateboard decks, trucks and hardware, stickers, socks and patches.plus some magazines, and did I mention there's world famous art on the walls outside?

Say "hi" to Bill and Shane next time your stop in!
Derek might be in the back.

Great selection of decks, wheels, trucks, shoes anything related to Skateboarding. Bill's is a landmark for skaters. So much history and an awesome staff. And you will catch Bill there running the counter. He is pretty awesome.

Bills has been our go 2 since I was a young child, I'm 47 now.
They always have the biggest inventory of products around and listen to the communities needs.
For those who live here this is wear go.
The staff has become like family for all of us over the years and they take the time to explain and awnser any questions for anyone who needs it.