Nippon-Ya, San Francisco CA

Another must-visit spot when you're in SF Japantown. Since my first visit, it's become a regular stop, and I consistently end up making a purchase. Even as someone who typically only enjoys mochi ice cream and isn't a fan of regular mochi, the offerings here are too tempting to resist.

We sampled the chocolate mochi in-store, and after they generously allowed us to try a whole piece, we were impressed. Although we enjoyed that flavor, we ultimately chose the strawberry mochi, which turned out to be exceptional. The sweetness was perfectly balanced, neither overwhelming nor bland. It's an ideal place to pick up gifts for your travels or simply treat yourself. The selection includes candies, savory senbei/rice cracker snacks, mochi, teas, cookies, and more. Personally, my favorites to indulge in are the Harajuku Mochi Chocolates in matcha and strawberry flavors!

Moreover, they offer intriguing collaboration items featuring series like Demon Slayer and characters like Hello Kitty and Kumamon. Each item is elegantly packaged and ready to be presented straight from the shop.

It's worth noting that many items here are directly imported from Japan, offering a unique selection beyond what you'd find in the snacks/gift section at places like Tokyo Central, Nijiya, Mitsuwa, etc. Whether you're a fan of Japanese sweets and snacks or someone who enjoys trying new and different things, a visit here is highly recommended! I'll definitely be returning for their mochi.

Their store is located within Japan Center West Mall. If you spot the prominent signage outside, simply proceed straight in, and you'll quickly find their store.

Highly recommend. Went today the customer service is awesome will definitely come back

I did not get the mochi which seems to be a hit. I got the petites gaffer which was not that great.