American Girl Place New York

We love American girl! We go a few times a year and always look forward to the trip Other than it being an awesome experience to just visit the beautifully laid out doll paradise, the service is equally amazing! I highly recommend booking a reservation with a personal shopper. There is no extra charge and it is a fantastic experience! There is a beautifully decorated, private room to relax in while you wait for your shopper. Then the shopper asks what you are interested in to tailor your experience even better then takes you through the store to shop, while carrying your items! Next you get to go back to the private room, relax and look at all your items. When you're ready, your shopper checks you out right there at the private register! We have also used the curbside service during the pandemic and it has been equally wonderful! We always make it a fun girl day by getting lunch after at one of our favorite places in NYC! It is definitely worth the trip and creates memories for years to come!

I brought my 10 year old last week for a shopping experience and small birthday lunch at the cafe. Shopping experience was good, however, at the cafe when seated the waitress shouted out as we were seated to my guests the costs I will be paying for them for the birthday even though at booking and in person reservation this was arranged. To add insult at the end after rushing us along our meal she informed us that ‘just in case, they already added the 18% tip to my bill, ‘just in case’ and wait for it… she wasn’t done she came back to add that ‘we were free to add even more than 18%’ I found this to be extremely tacky and ruined our experience with the kids. We would have already plan to include a tip and even more if the experience is good but thought we were insulted and racially profiled. We did not notice her doing that to the other tables. We are a family of professionals and just wanted to have a nice scaled down birthday for our daughter so she didn’t feel like missing out with everything happening this year. Unfortunately this will add to our memory of this unforgettable year. American Girl should do better and treat everyone with respect and adhere to its principles of seemingly accepting diversity and treating everyone equally and with respect. We travelled all the way from another state as my daughter is a huge fan but left feeling sad an disappointed.

Snuck in a side door, even though it was busy, my daughter knew what she wanted and we were in and out quick. Staff was friendly, store was clean)

We are from out of state, and it was our first AG store experience. We loved it! Huge store. So clean and just an amazing experience for any little one that loves AG dolls. Tons of interactive stations too. Friendly staff! Can't wait to come back and visit NYC and AG store.

Absolutly lovely store! It's well organized and laid out so even if there's a lot of people it's still peaceful. I really got the feeling that the employees liked their jobs because they were so welcoming, patient, and great showing everyone around! Time, love, and care was put into every detail!

My wife, daughter and I had a birthday lunch there, I was fab.the waiter was on point and the staff sang happy birthday to her. Really made her day

This is the new location on 51st Street. Easy to see. Parking on the street is available but it fills up fast especially at night and on the weekends. The Cafe is Downstairs in the Lower Level. Great friendly Staff. High prices for ok food so bring your credit cards. We will most likely be going back.

Indoor is nice but parking is not cheap so you have to go park in a garage that are NOT cheap. American Girl Doll should have there own parking garage for free.

I went there in 2019 but I wanted to write a review anyway

This store is amazing and it has a wide selection of dolls
Can’t wait to go back there for my 10th birthday: D

Went to this store with a friend and her daughter. The store was nice, however it made me feel sad when I thought about the business behind it, how girls get hooked up and make parents spend a fortune.

I went 10+ years ago when they were next door and both my mom and I agree it was so much better and more magical there. Recently took my 5 yr old niece as she is now an avid Wellie Wisher. She had fun but we could feel the difference. The restaurant is in the basement and feels very dark and confined. They also used to put on a play with all the different girls and that was the best part for me growing up. Very said they moved locations and so much has changed.

6/12/21 This was everything I hoped for. We took our daughter on her birthday and she still has not stopped smiling. The staff gave her all the attention and was so so kind. It was the highlight for me to see her so happy and I appreciate AG staff for help making that happen

Man my daughters was not expecting this visit so soon into our vacations. When she saw when we were going, she got so super excited. Man I will go back to buy another doll for her.

Very friendly and courteous staff. Wonderful place to visit even if your little one isn't as obsessed with the dolls as mine!

Amazing experience! Staff Super Helpful and Knowledgeable! Special Shout Out an Thanks to Aaryiana, Nancy, Johnathan an all those that helped make our daughters 1st Experience Special!