FAO Schwarz, New York NY

Mythical toy store, although in a different location than the original. Game demonstrations, activities.very New York prices.

An amazing place to bring a child. There is so much going on here with the staff displaying some of the toys to the children. Magic snow, glitter, magic tricks and much more. You could spend a couple of hours here, easily.

The toys are a little expensive, but it's what you'd expect from a premium store.

I just wish the Christmas theme was out when we were there!

For everyone who didn't know yet. This is the oldest toy store in the world and the setting for many movies.
The ceilings are quite low and with so many people the store feels really cramped. But it is quite large and there is even a test flight area.

Very beautiful and large toy store for adults and children.
There are several event and test stands, welcoming and friendly staff.

It's not what it was. In the piano area the employees talk among themselves, zero interest in the customer.

This place is a fire hazard. The walkways can barely fit 2 people walking next to eachother and bringing a pram (stroller) into the equation creates a big mess. Not many variety of toys, and the stock they have is limited. Steer clear of the build a bear (most popular section) if you're claustrophobic.
I wouldn't bring a kid here to buy toys for them, I'd sooner go somewhere we can stand and look at toys without being crushed, especially as variety was limited

This place is still amazing for kids even though it's smaller than the old 5th Ave location

Whoa! What a mad house, but an amazing time. The staff was very friendly and polite. We saw the "Big" piano and the "Voltar" machine.

Get past the tourist throngs and at its heart, this is a great toy store. Appreciate that there are interactive demos to entice the kids. I dragged the group here simply because of the Jellycat pop-up. The ground floor has the whimsical UK brand’s food themed plushies sold from a “diner” setting. There are also exclusive gift boxes of the pizza, burger, or taco plushies with stickers and pins. The Christmas collection is already available nearby! Jellycat animals are displayed on the 2nd level.

As beautiful as this place is the quality
Of the toys are pure garbage. Purchased 3 different toys. (RC cars, Drone, Neon LED glow)

Drone last about 5 min on full charge if you’re lucky.
The RC cars were fun for about an hour until one of the remote completely stopped working.

It’s unfortunate because the store if beautiful but the quality doesn’t follow.

Very nice toy shop. They have a lot of stuffed toys. Some toys are bit expensive in my opinion.

Mythical store at the foot of the Rockefeller Building, just opposite the ice rink, countless films refer to it, it is fashionable to greet the red soldier doorman when entering. He agrees to be photographed if you ask him nicely!
A wonderful place for young and old.

Every child's dream. Huge toy store with everything a child could desire! Friendly staff and you can try out a lot of things straight away!

Took me back in time in wanting to be a child again. Friendly, helpful staff that seemed to enjoy their Joba. Tons to chose from.

Plenty of toys, many one-of-a-kind. Fairly spacious, but somewhat crowded. Multiple entrances to the building, and the store itself is 2.5 floors. Plenty of demos ongoing from employees.

A must if you have children or are young at heart. Wide assortment. Many live demonstrations